Selling products in a global economy is a challenge. As a Canadian company with a worldwide customer base, Mediaclip knows the difficulties of communicating in many different dialects and languages. Every culture and region has their own nuances to keep in mind.
Fortunately, there is a language we all speak, and that is the visual language. The key to selling most products includes a visual, as well. From eBay to Amazon, pictures are used to sell products. Sometimes, the images alone can promote a product, like a billboard or signage. But what about the image itself, like a consumer’s photo, is the actual product?
This is even easier, with Mediaclip’s simple image placement and visualization tools. Viewing the actual end product is a powerful sales trigger because it reduces the risk of customer disappointment and increases the tangibility of the object, even if it is done online.
With Mediaclip, users see exactly what their photos will look on a photo book, on a canvas or other photo product, regardless of what platform they are on. That is a new development: The experience is similar on mobile and on PC which reduces the learning curve for customers and makes them more apt to explore and to buy.
A successful user interface (UI) hides its sophistication by presenting the most useful functions when they are needed.
“What is simplicity? Simplicity is the quality of being natural, plain and easy to understand,” writes Dmitry Fadeyev, at Web Designer Depot. “It is not surprising then that simplicity is often strived for in user interface design. Most people naturally dislike complexity in devices and software.”