What’s next? Top Photokina 2018 Rumors

As one of world’s biggest photography show is just a month away, we investigated for you the juiciest rumors for Photokina 2018.

For those who haven’t heard of Photokina, the event is a pit-stop in the industry and has been, up to now, held every two years in Cologne, Germany. Slightly changing to move to an annual event from this year on, the event’s sheer scale needs to be seen to be believed. Indeed, it has traditionally been the place where photography brands like to launch their biggest products.

With this year’s Photokina event opening to the public in less than a week, now’s a great time to round up all the rumors on what could be unveiled in the halls of the Koelnmesse venue on September 26.

1. We won’t be seeing the last of GoPro:

After a turbulent time that included the brand canceling its drone-manufacturing business[1], GoPro will most probably want to turn a new page. Mock-up images of a possible Hero7 Black have already oozed on photo rumour websites along with presumed specifications. The word in the street is that we can expect a new processor chip and improved stabilization.

2. Get ready for Fuji:

Rumor has it Photokina could be a busy event for Fuji with suggestions that there could be major launches at Photokina 2018.

3. Canon will be keeping up with traditions:

Probably the big one awaited by photographers and journalists at Photokina 2018; Canon has always in the past launched big cameras at the event. With Nikon set to release its full-frame mirrorless offerings[2] this season, we can be sure Canon won’t be far behind.

4. A cult product will see its renewal:

Ricoh’s amazing premium compact camera enjoys cult status thanks to its bright fixed lens and excellent image quality.[3] The rumor mill wants it that this veteran camera will be seeing its replacement at Photokina 2018.

5. Expect countless launches from the most innovative personalization software:

Always striving to maintain our leadership in our field, at Mediaclip, we restlessly innovate. In anticipation to the event, we’re offering a sneak peak of what to expect from the go-to product personalization software. At the current pace, we are very much set to break records with launch announcements for Photokina 2018. The secret might as well be out; we’re set to do what hasn’t been done! In addition to the launch of the Mediaclip Photoshop Extension 2.0, the Mediaclip Shopify App, prepare for the premiere of high-end product personalization at Stand B-41, Hall 5.1.

[1] https://www.inc.com/magazine/201802/tom-foster/gopro-camera-drone-challenges.html

[2] https://www.theverge.com/circuitbreaker/2018/8/23/17768890/nikon-z7-z6-cameras-announced-pricing-features-release-date

[3] https://www.thephoblographer.com/2017/04/10/review-ricoh-gr-ii-one-of-the-best-compact-cameras-weve-ever-tested/