Have you ever stopped and contemplated how drastically the internet has changed our everyday lives, interactions, communications and tasks handling? We send emails, share documents, pay bills, and purchase goods…
Since May 25, 2018, a set of new rules police the digital economy changing the game for the collection and processing of personal data. These set of rules came to…
According to research by the management consulting firm McKinsey, online luxury sales will triple by 2025. Furthermore, 80% of these sales will be digitally influenced. Luxury purchases are no longer…
Made readily available thanks to technological advancements, marketing personalization is an increasingly trending concept in digital media. Until now, mass marketing was the norm where everyone has been seeing the…
Being a universally accepted truth in this day and age, shopping shall go hand in hand with any festivity celebrating goodwill. It is no surprise that America’s favorite holiday, Thanksgiving…
A rising number of organizations use analytics to gain a competitive advantage and innovate. A sparking factor of this move is more effective use of analytics to improve customer engagement….
